# Logo rules

## Approved files

- Dark background: `/brand/logos/primary-on-dark.svg`
- Light background: `/brand/logos/primary-on-light.svg`
- Compact placement: `/brand/logos/mark.svg`

## Placement

- Preserve the original aspect ratio.
- Keep clear space equal to at least half the mark height on every side.
- Keep the logo inside a 5% safe margin in video and social graphics.
- Use the full logo when the rendered width is 160px or larger.
- Use the compact mark for favicons, avatars, and constrained square spaces.

## Do not

- Stretch, squash, crop, rotate, skew, or redraw the logo.
- Recolour individual parts or add outlines, shadows, glows, or gradients.
- Put the logo over a busy image without a solid contrast panel.
- Type the company name as a substitute for the official wordmark.
- Animate the logo continuously or with exaggerated effects.

## Production limitation

The current SVG files contain embedded raster artwork. They are suitable for
website and normal digital use, but not oversized print. Request a native
vector redraw before signage, large-format print, or physical fabrication.