Headless storefronts
Custom Next.js storefronts on Shopify's backend for speed and unique UX.
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[ services — shopify plus & headless ]
Custom headless storefronts on Shopify Plus for brands that need speed, control, and scale beyond template limits. Best Core Web Vitals, SEO, and customer journeys.
200+
products shipped
40+
eCommerce builds
4.9/5
client rating
2–3x
faster storefronts
( what we build )
We match the approach to catalog size, conversion goals, and your team's operational capacity.
Custom Next.js storefronts on Shopify's backend for speed and unique UX.
Checkout extensions, customization, and automation apps built with Shopify's policies.
Company accounts, catalogs, and recurring revenue flows on Shopify Plus.
Move from Shopify classic, WooCommerce, Magento, and custom builds with SEO preserved.
( engineering for commerce )
Server-rendered storefronts tuned for fast LCP and INP.
Clean structure, rich product schema, and AI-citation-ready pages.
Stripe, PayPal, subscriptions, and marketplace integrations wired end-to-end.
Ongoing storefront, apps, and performance maintenance after launch.
( comparison )
| Need | Recommended approach | Why it works |
|---|---|---|
| Complex catalog at volume | Shopify Plus headless | Custom storefront with full control |
| Best Core Web Vitals + UX | Next.js headless storefront | Fastest pages and unique journeys |
| Traditional, lower effort | Premium theme customization | Polished store with short time to launch |
( faq )
Shopify Plus adds deeper customization, stronger API rate limits, advanced checkout and B2B features, plus dedicated support. It suits brands with complex catalogs, automation, and higher order volumes that outgrow standard Shopify.
Headless Shopify decouples Shopify's commerce backend (products, carts, checkout) from a custom front end. The storefront is your own Next.js or other app, which unlocks faster pages, better Core Web Vitals, and fully custom UX while benefiting from headless checkout and Shopify's scale.
Headless removes template constraints for speed and design. A custom storefront can be 2-3x faster on LCP/INP and gives full control over merchandising and journey, at a higher build effort. We recommend themes or headless based on catalog, goals, and operational capacity.
Yes. We migrate from Shopify classic, WooCommerce, Magento, and custom commerce while preserving URLs, SEO, customers, and order history, and standing up the headless storefront against Hydra or Checkout extensions.
A focused headless storefront typically takes 6-12 weeks. Larger catalogs with B2B, subscriptions, and complex integrations range from 3-6 months.
Done right, it improves SEO. A server-rendered custom storefront delivers fast, crawlable pages with full control over schema, canonical URLs, and internal linking, so rankings and organic traffic tend to improve.